Twitter to Open Office in Indonesia
Adam Bain, Twitter’s global president of revenue and partnership, who was visiting Jakarta, confirmed the plan via his Twitter account @adambain.
“Terima kasih [Thank you] for welcoming us, Indonesia! I’m in Jakarta today to say that Twitter will open an office here soon,” he tweeted on Friday morning as he posted a photo of him and two Twitter executives in the foreground of the Hotel Indonesia traffic circle.
The company told the Jakarta Globe in a press statement that it sees Indonesia as its largest emerging market, “with millions of local consumers, partners and advertisers using our platform every day.”
The Jakarta office, which will be opened in three to six months’ time, will be Twitter’s sixth office in the Asia Pacific region, but only the second in Southeast Asia. The company has a regional base in Singapore.
Its plans to set up operations in the nation of 250 million people comes after millions of Indonesians took to the polls on July 9 to vote for a new president, taking to social media platforms including Twitter and Facebook to voice their opinions and promote their candidates. Jakarta Governor Joko Widodo beat former Army general Prabowo Subianto in a close election race to become Indonesia’s seventh president.
“With a positive business environment following the Presidential election,” Twitter said, “the company believes now is the right opportunity to increase its commitment and to grow its presence in Indonesia.”
The company also said that it was looking to hire people for its sales support team and business development staff, and that it was interested in establishing media partnerships.
Bain said in the press statement: “It’s truly an exciting time for us to be in Indonesia and we also believe there’s no better time for Indonesians to be on Twitter. Through our upcoming office here, we’re looking forward to making our service even more useful and relevant for all Indonesians to discover great content, connect with others and express themselves on Twitter.”
In a June 4 report, Detik.com said that there were close to 20 million active Twitter users in Indonesia. As of the end of the second quarter there were 271 million active users on Twitter who were posting an average of 500 million Tweets every day, according to Twitter.